To showcase our Fall/Winter 2014 collection, we took HATCH outside in style, shooting in the natural light of New York City streets. Between seasonal wardrobe staples, we’ve infused cozy texture and a touch of whimsy both in shape and print. Our luxe favorites return and we introduce new pieces and silhouettes, while also expanding our beloved cashmere program. With a boldy-understated backdrop of painted brick and tree-lined city streets, the campaign perfectly highlights cool-weather classics with everyday comfort and chic wearability.
Welcome to Out & About: The random loves, likes, inspirations and thoughts from the people behind Hatch Collection—an edited collection of pieces to keep us all looking chic and beautiful before, during, and after the baby bump. A place where you can meet other savvy and influential women with ideas to share and things to say, discover great items and pieces you can fill your home with and gift to others, find inspiration that can keep you dreaming and imagining, and get style tips to bring gorgeous to your every day. Read more about us here.
SUMMER NIGHTS / HATCH Henley in charcoal 01 Julie Thevenot Samhar Necklace 02 Gucci Round Aviator Sunglasses 03 Korres Lip Butter 04 Trés Pure Mini Face Trio 05 Oscar De La Renta Cutout Guipure Lace Midi Skirt 06 Isabel Marant Amelia Suede & Leather Sandals
The Jumper is definitely an identity piece for HATCH. Debuting in our first release, and destined to persist into HATCH collections to come, it’s proven to be one of those defining silhouettes that sets the bar for the easy, no-fuss styles we aspire to create (and constantly grab off our own hangers!)
In a recent “Bump Envy” profile on Well Rounded NY, Riley & Grey founder Marissa Gibbons shows (and shares!) our vision for chic, expecting-style. Dressed in our spring/summer Jumper, Gibbons credits our grow-as-you-grow, edited essentials as the secret to mastering bump style.
Image via Well Rounded NY
Getting named in the “The Recommender,” Fast Company's monthly recommendations roundup from the online industry's top innovators and individualists, is definitely a major coup for us. Truthfully, “thrilled” only begins to capture our sentiment in seeing HATCH in this month's edition.
Our appearance comes via personal recommendation of one Alison Pincus, the co-founder of One Kings Lane. Given OKL’s position among the upper ranks of lifestyle tastemaking, meeting Alison’s benchmark for good style feels pretty, damn good.
Images via Fast Company
If the state of maternal health has made big strides recent months, it has some small ones to thank. We’re talking about Every Mother Counts in partnership with Charity Miles, an application that lets users earn $0.25 for every mile they walk, run, strut, and yes, stride (and $0.10 for every mile they bike!), for donation to the EMC effort to support mothers and babies all over the world. Where you’re triathlon training, or just out for errands, this app makes every inch impactful to mothers and families in need.
So before winter hits and everyone heads indoors, celebrate the summer by getting out and about for the greater good! You can help break the barriers to maternal health by simply syncing your end-of-summer fun with the app: Hiking with your guy, taking shoreside sprints and playtime around the house (there’s an indoor option, too!) all make a difference. When you sign up, it doesn’t matter how you get going, just that you go.
Images via Ariane Goldman & The Glow
Well Rounded NY says The Button Down delivers on luxe-style and longevity in equal measures in their “Two-for-One Tops" roundup! Take it from the experts: This one stands to be your favorite blouse, before, during and after the bump.
Images via Well Rounded NY
CLEAR YOUR SCHEDULE: The HATCH Sample Sale starts today! Get up to 80% off styles from this season and previous collections.
166 Mercer Street (between Houston & Prince), Suite 6B
Tuesday Aug. 12, 11-7
Wednesday Aug. 13, 11-7
Thursday Aug. 14, 11-7
So good, she had to have it twice! Our French-forward Bateau Dress is Kourtney Kardashian’s select, du jour.
The eldest KK sister — who’s well on her way to her third little one — looks unforgettably cute in our classic stripe and Chanel espadrilles, but we’re not ones to play favorites. Show of hands: Who thinks she’s just as lovely in the navy-color block?
Images via Splash News
The Bump Project is our style diary to map a mama’s journey through the HATCH wardrobe as her body — and her style needs — change shape. We tapped Glitter Guide fashion editor Natalie Borton to test drive select HATCH silhouettes in advance of her due date in September. With an industry-honed eye, Natalie dishes on the facts and favorite pieces from her HATCH experience.
With just two months to go until I meet my little guy, all four of my HATCH Collection pieces are still going strong and helping stay both comfortable and chic as my belly grows and grows.
THE MEADOW DRESS / For breakfast in my backyard, I turned to the softest dress in my wardrobe. Pretty enough to wear out in public (I love putting it on to run errands around town), but cozy like pajamas. My kind of dress for sure! The gathered fabric in the back is still my favorite detail.
THE BATEAU TOP / I slipped on this top with some simple black leggings to whip up some eggs. I thought by now it would be too short, but it still fits well and covers my bump completely! I already know this will be such a wonderful top to wear post-baby, thanks to its structured cut that’s not fitted around the middle.
THE LILY DRESS/ With a few special events ahead of me, I tried on my Lily Dress with three key accessories: nude pumps, an animal print skinny belt and a gold link bracelet. Since I’m on the shorter side and the dress is a midi length, the pumps really help elongate my legs. Also, the belt creates definition around the bump and helps emphasize the beautiful draping.
THE MIA DRESS / Like The Bateau Top, I was convinced this would be too short by now—but it’s still a great length! The fact that it’s loose and on the shorter side makes it easy to wear in the summer heat, even though it’s black. When I have no idea what to wear, I just slip this on with a pair of flat sandals and am ready to take on the day.
Natalie Lynn Borton is a Glitter Guide editor and the blogger behind Thoughts By Natalie. She lives in San Diego with her charming and super-smart husband Brian and their scruffy adopted pup Maggie. She’s currently expecting her first child—baby Jack—who she can’t wait to meet in September.
Photos by Joyful Steps Photography